Ethera Process Notes
Ethera is a display serif family inspired by the dramatic Rococo by Charles E. Heyer for Boston Type Foundry. Its flamboyance is a study of many fonts and lettering works from the Art Nouveau era. This post dives deep into the rigorous sketch-till-final development process.
Starting with the dramatic Rococo by Charles E. Heyer for Boston Type Foundry, we redirected it toward a softer, more organic expression. Looking at Glaieul flowers and listening to Come To My Garden by Minnie Riperton do help a lot to craft the sweet harmony between t he sharp horns and plump curves.
Within the fairly condensed proportions and tight spacing, we carefully bent and shaped details so letters blend smoothly, like the towering redwoods, which stretch skyward yet leave ample space around each trunk, as if each tree knows to grow tall without crowding its neighbor.
1. The starting point: Rococo
Starting with the dramatic Rococo by Charles E. Heyer for Boston Type Foundry, we redirected it toward a softer, more organic expression. Looking at Glaieul flowers and listening to Come To My Garden by Minnie Riperton do help a lot to craft the sweet harmony between the sharp horns and plump curves.
Within the fairly condensed proportions and tight spacing, we carefully bent and shaped details so letters blend smoothly, like the towering redwoods, which stretch skyward yet leave ample space around each trunk, as if each tree knows to grow tall without crowding its neighbor.